Lessons from Starting an Online Business with No Marketing Experience - With Anthea Tolan

Most businesses start by solving a problem. That is exactly what Anthea Tolan did when she created Great Ocean Road Living.

After buying a holiday home in Torquay, finding trusted local businesses to work on the property became a challenge being new to the area and not knowing many people. In addition, there was no easy-to-use online directory to find local businesses, so she set out to create one that was convenient and quick for businesses to be found online. And, Great Ocean Road Living Business Directory was born.

The bonus of what she created allowed residents, holiday homeowners and visitors to connect with local business owners. It's a win-win!

Follow Anthea At:

@greatoceanroadliving_ or GreatOceanRoadLiving.com.au


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She’s The Business Podcast is made by women, for women, bringing you inspiring stories and simple strategies to help you get out of your own way and build a profitable business that allows you to live and work on your own terms. Host Jessica Osborn, a respected marketing leader of 20+ years and two-time entrepreneur, shares insightful bites of her proven strategies each week. Plus, enjoy weekly interviews with other professional women navigating the online business world. You’ll appreciate their honest stories, expert advice and actionable tips on how they're achieving success, while juggling the demands of motherhood. Tune in to learn the secrets to attracting the right clients so you’ll have a business you love to wake up to each morning. She’s The Business is your weekly dose of inspiration and motivation you’re not going to want to miss! Hit subscribe, and get ready to change your life!

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