- FRACTIONAL CMO | ADVISORY -

Strategic marketing advice for smarter decisions, stronger sales, and higher profit

For established coaches and service-based business owners who want actionable strategic input - without hiring an agency, expensive senior staff, or another coach. 

BOOK AN INTRO CALL

Busy marketing, but not enough sales to show for it?

If you’ve got people working on your socials, emails, blogs, ads, launches, or events - and everyone seems busy, but results still feel patchy or underwhelming...

...the problem usually isn’t effort.

It’s a lack of strategic marketing leadership.

You don’t need to become a marketing expert yourself.

But you do need to know where to focus, what to improve, and what to stop wasting time and money on.

That’s where I come in.

 

Your marketing wingwoman for smarter decisions

Think of this as senior-level marketing advice on a flexible monthly basis.

I help you look at the full picture, connect the dots across your marketing, and quickly identify what’s getting in the way of stronger sales and profit.

So, instead of second-guessing your next move, you can make confident decisions, direct your team clearly, and focus your resources where they’ll have the greatest impact.

Data > Diagnosis > Decisions

This is the simple performance improvement process we'll use in our monthly meetings to create change in results. 

Data

We review the key numbers and activity influencing your sales and profit - from leads and conversions to website traffic, email performance, content, and more.

Diagnosis

We identify the gaps, bottlenecks, or downward trends that are affecting performance, and uncover the likely cause.

Decisions

We decide the most important actions for the next month, so you know exactly what to adjust, improve, or remove.

This isn’t about doing more marketing.

We're going to make your marketing leaner, sharper, and more effective.

Are You Ready For This?

 

It's a good fit for you if:

  • You have an established business and you’re not starting from scratch

  • You’re already generating revenue, but want more consistency and smarter growth

  • You have some support in place, but no senior marketing leadership

  • You want to simplify and focus on what actually drives results

  • You value strategy, clarity, and action

 

This is NOT for you if:

  • You want someone to do the marketing tasks for you

  • You’re looking for overnight miracles and a quick cash injection rather than sustainable growth

  • You’re unwilling to change what’s no longer working

How Does It Work?

We meet once a month to review your key metrics and marketing performance.

Together, we’ll:

  • spot gaps or performance issues early

  • identify the highest-priority actions

  • make decisions aligned to your goals

You’ll leave each session with clear priorities and actions to brief your team, contractors, or AI tools.

You’ll also have access to me for extra questions between meetings.

 

The Investment

Monthly advisory support starts from $950 USD per month with no lock-in contract.

Need more hands-on support with your team? We can discuss additional options based on what your business needs.

BOOK AN INTRO CALL

Why work with me?

You’re not just getting strategic advice from someone who has your best interests at heart.

You’re getting over 25 years of marketing experience, paired with the ability to quickly spot what’s working, what isn’t, and what needs to change.

I’ve:

  • built and scaled 2 businesses through strong positioning, signature offers, and sustainable marketing

  • launched brands and campaigns for other companies, making small budgets work hard

  • developed a sharp eye for the gaps, disconnects, and missed opportunities that hold growth back

In other words, I help you see clearly - and decide wisely.

 

Book an Introductory Call

The first step is to have a quick no-obligation chat to see if we gel. 

Pick a time on the button below to start.

LET'S MEET

What these women achieved after working together

"I was averaging $10-15k months and now I'm over $25k months!"

Before, I was acting as if everyone was a best friend and not an actual client for a business.

 I've changed the way I offer my services and my average per-client revenue has increased by 462%!

I'm jam-packed to the rafters (in a great way!) at a price point that clients respect more and resultantly, I do too! It's waaaaaayyyy more scalable and I've got a pipeline of really well suited folks!

Louise Spinks - Career Strategist and Leadership Coach

"My average contract value increased by 825% in 8 weeks!"

Everything has changed: my perspective, my energy, my focus, my clarity, my purpose.

I was overwhelmed, lost. 

I got the confidence and clarity to define my niche in a space I'm fiery about, and simplify my offer so I could reduce non-billable time and eliminate overwhelm. 

It’s easily the best business decision I’ve ever made – and the best investment!

Miranda Packer - Success Coach

"I signed my first 4-figure client, and filled my books!"

 This is just what I needed for this stage of my business journey. 

I am now clear on how to structure my services so I attract quality clients, and make it work around my family commitments.

One of the best things I learned was not to base my price on my competitors, but to focus on my own value and what I could bring. It’s been a game-changer!

 

Georgina Chai -  Flourish Career Services

"My new business was profitable within 2 months!"

Jess taught me how to package my services to appeal to my ideal clients, as well as develop a clear plan where every marketing activity has a specific purpose.

This meant I stopped wasting time doing things that don’t work for MY business, and I gained time back to spend with my son.

 

Claudia Harley – Bookkeeping for Wealth

"I launched a new business and filled my first group program within 3 months" 

I love working with Jess. Not only is she one of the most patient human beings I’ve ever met, she was extremely helpful in guiding me through my journey to figure out what and how I wanted to build my coaching business.

I had all the ideas but didn't have the confidence or clarity on how to make the transition from my first business (as a tutor and teacher) into coaching.

 

Kirsty Gibbs – Business Coach

"I now know how to position myself so I’m attracting DREAM clients”

 

Before everything in my business felt hard. After not gaining any traction online I decided to get some support, and I’m so glad I did! 

Designing a focused marketing strategy, so I didn’t have to burn myself out on social media, took my business to the next level.

Having an aligned strategy has saved me so much time and energy, and I now know how to position myself so I’m attracting DREAM clients. 

 

Zia Nix - Holistic Wellness & Embodiment Coach