130 - 4 Things You Need to Know About Your Ideal Customer So That You Attract Buyers, Not Fans

Why is it important to understand the difference between fans and buyers?

Do you know which you’re attracting?

Both of them like you, both follow you and engage on your posts…

Fans are not always buyers.

In fact, you’ll probably find MOST of your fans have no desire to work with you, even though they might be your most active followers!

While, some buyers might buy BEFORE they become a fan!

Buyers have a desire to work with you.

They see you as MORE than someone they like, MORE than a like-minded person, a peer, or a leader.

They see YOU as the answer them achieving the outcome they want.

So - the key is attracting BUYERS, not fans!

What do you need to know about them in order to attract them?

That’s what you’ll learn in this episode!

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Take your marketing copy from ignorable to impactful simply by knowing exactly what to say to your ideal customer so you’re connecting with their desires on a deeper level, AND hitting their action-triggers!

Download the free worksheet NOW to create your ideal customer profile that goes so deep it’s like you’re reading their mind!