286 - Why Relationship Marketing Builds More Brand Loyalty with Hunter Myers
How would it feel to have true connection with your clients - the kind that feels effortless, natural, and genuine?
Good? Great?
Let’s talk about relationship marketing.
If you feel exhausted by chasing leads, or you keep hearing about “attraction marketing” but aren’t sure what it really means, this episode will make it all click.
This week, I’m joined by Hunter Myers, founder and chief matchmaker at Verdure Design Co.
Hunter helps service-based businesses create brands that feel real and attract the right people.
With her unique background in English, sociology, and a love for visual storytelling, Hunter sees branding as building lasting relationships — not just selling to anyone who’ll listen.
What’s inside this episode:
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Why does “attraction” in marketing mean so much more than just pretty words or chasing everyone? We talk through how showing up as your true self can bring the right clients your way.
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What branding mistakes should you swap out, and how do you avoid feeling awkward, fake, or forced in your marketing?
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How do you keep building trust in an online world flooded with AI and faceless templates? We get real about the role of AI — and how to use it without losing your human voice.
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What simple, heartfelt actions can you take to keep your clients coming back for more… and telling their friends about you?
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How could thinking about your client relationships like dating (yep, really!) help you stand out and build a business people truly love?
If you want your clients to fall in love with your brand (and not just buy once), this is your listen. Tune in now and discover what real connection looks like in business today!
About our guest:
Hunter is the founder and chief matchmaker at Verdure Design Co., helping businesses connect with ideal customers through strategic brand positioning and design. With her unconventional background in English and Sociology paired with over a decade of design and illustration experience, Hunter sees branding as a kind of relationship building—her "brand matchmaking" method helps entrepreneurs swap unforgettable, beginner branding for authentic p
Connect with Hunter:
Business name & website link
Verdure Design Co.
YouTube: https://www.youtube.com/channel/UCrARY0ILttX-J3QV0FhfE0A
Instagram: https://www.instagram.com/verduredesignco/
LinkedIn: https://www.linkedin.com/in/hunter-myers-%F0%9F%8F%B3%EF%B8%8F%E2%80%8D%F0%9F%8C%88-8b1587141/
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FIND your breakthrough niche so you stand out as the go-to expert!
Enrol in the best positioning training for coaches - 7 Day Niche Buster - and discover your unique ‘expert zone’ that sets you apart and gives you clear authority.
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JOIN She’s The Business Community on Facebook and let’s continue the conversation!
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Interested in being a guest? All the info is here:
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About your host:
Jessica Osborn is a strategic business coach helping online coaches position as leaders in their niche. Drawing on 25 years in marketing and 15 years as a successful entrepreneur, she teaches talented women how to become a sought-after expert with signature offerings that attract a waitlist of premium clients. As an active mother of two she’s all about creating efficient, lean and simple service models that produce multiple six-figure profit without sacrificing your family time!
Learn more & book an intro call: https://jessicaosborn.com
Instagram or Threads: https://instagram.com/jessica.osborn
LinkedIn: Https://linkedin.com/in/jessicaaosborn