294. Money Myths That Sabotage Women in Business (and what to do) with Danielle Hayden

Season #2

Have you noticed how money beliefs quietly shape the choices we make as business owners?

Maybe you’ve caught yourself saying “I’m just not a numbers person,” or hesitating to invest in something you need because of that fear - “what if it doesn’t work?”

So many intelligent women are unknowingly playing small because of stories we’ve absorbed about money and business throughout our lives.

This episode is here to change that.

I'm thrilled to bring you a conversation with Danielle Hayden, CEO and co-founder of Kickstart Accounting Inc.

Not only does Danielle Hayden have 15 years of experience working her way from salon floors to corporate boardrooms, but she’s a passionate advocate for making finances practical, and even (gasp!) enjoyable. for female entrepreneurs like us.

She’s on a mission to show us how the right numbers can empower us to make confident decisions and grow our businesses on our own terms.

Here’s what you’ll discover in this unmissable chat:

  1. Why do so many women believe they’re “not numbers people,” and what happens when you stop using that as an excuse?

  2. How can understanding just a handful of key numbers put you in the driver’s seat, instead of feeling lost or overwhelmed?

  3. What’s the real cost of trying to do (or control) everything yourself, from bookkeeping to Canva - and how do you release the badge of ‘doing it all’?

  4. Why do we feel guilty about spending in our businesses, and how can reframing our beliefs free us to invest in the growth we want?

  5. How might holding onto the myth of being “too small” actually be the thing holding you back from the success you’re dreaming of?

If you’re ready to swap confusion for clarity and take back control of your business money story, tune in now.

This episode is packed with real talk, practical wisdom, and fresh perspectives. Exactly what we need to make business profitable and fun again!

About our guest:

Danielle Hayden is the Co-Founder and CEO of Kickstart Accounting, Inc., where she helps six- and seven-figure women entrepreneurs stop winging it with their money and actually understand their numbers. She’s your no-BS financial co-pilot with a side of “let’s make this business profitable and fun again.”

With over 15 years of experience in the world of finance, Danielle has worked her way from accounting firm intern to the Co-Founder of Kickstart Accounting. She understands how complex business finances can be, and she knows that entrepreneurs, especially women, need more than just a bookkeeper; they need real financial analysis and support in order to get the confidence required to create the sustainable wealth they deserve.

Danielle also hosts her own hit show, Business By the Books.

When Danielle isn't in her money mindset work, you can find her hiking or spending time with her family.

Connect with Danielle:

Kickstart Accounting, Inc : https://kickstartaccountinginc.com/

Instagram: https://www.instagram.com/kickstartaccounting/

Facebook: https://www.facebook.com/kickstartaccountinginc/

LinkedIn: https://www.linkedin.com/company/kickstart-accounting-inc-/

https://kickstartaccountinginc.com/gift/

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Are you a woman in business? YOU’RE INVITED!

JOIN She’s The Business Community on Facebook and let’s continue the conversation!

Https://www.facebook.com/groups/shesthebusinesscommunity

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Interested in being a guest? All the info is here:

https://www.jessicaosborn.com/STB-guest-application

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About your host:

Jessica Osborn is a marketing strategist and positioning expert - helping online coaches become unmistakable leaders in their niche. With over 25 years in marketing and 15 years as a successful entrepreneur, she shares deep

insights and timeless principles to help you grow a sustainable and wildly profitable business . As an active mother of two she’s passionate about efficient, lean service models that produce multiple six-figure income without sacrificing your family time!

Learn more & book an intro call: https://jessicaosborn.com

Instagram or Threads: https://instagram.com/jessica.osborn 

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