078 - The Big Difference Between Those Who Grow Fast And Those Who Go Slow

Season #1

Have you always felt that you’re struggling in reaching your ideal customers or clients?

Do you feel like your marketing strategies are not working for the best of your business?

You might be targeting a broad range of audiences.

You see, when you market to a broad audience, it's easy to get lost in the noise and miss out on an opportunity to connect with your ideal customers.

But when you narrow down your target market and really hone in on who they are as people and what they need, you can create products, services, and content that will appeal specifically to them.

 

Join me today as we discuss how specializing can help your business grow.

 

Key takeaways in today's episode:

  • What do business owners or entrepreneurs wish they knew and have done sooner
  • Having a clear target and precise service is the best way to stand out
  • It is hard to get noticed if you are presenting yourself or your services to a broad target market
  • Specialization is the real key that makes everything work better 
  • Why marketing is not going to work when it's broad in general

 

........................................................................................

Like this episode? Please give me a 5-star rating and drop me a review! You may be chosen as the review of the month and featured on an upcoming episode!

..........................................................................................

 

Join the Business JAM 

If you’re done with slaving away on work that doesn't excite you, relying on referrals to get clients, and still being miles away from your profit goal, then it’s time to get your marketing strategy into alignment! Business JAM is now opening! Get on my VIP waitlist HERE >> www.jessicaosborn.com/business-jam-waitlist 

 

Master Your Marketing FREE Training

Uncover your personal power, your unique value and show it to your audience! Join my ongoing FREE training Master Your Marketing until May 27. Save your seat NOW >> www.jessicaosborn.com/masteryourmarketing

 

Know Your Niche Workshop

Want better marketing results? Get clear on your best niche so you can create a space for yourself in the market and become the obvious choice to the right clients. Enroll HERE >> www.jessicaosborn.com/know-your-niche